Description
In this essential new book, Friedman takes a fresh and provocative look at two of the biggest challenges we face the global environmental crisis and America’s surprising loss of focus and national purpose since 9/11. It is a groundbreaking account of where we stand now, and he shows us how the solutions to these two big problems are linked.
Friedman explains how global warming, rapidly growing populations, and the astonishing expansion of the world’s middle class through globalization have produced a planet that is ‘hot, flat, and crowded’. In just a few years, it will be too late to fix things – unless there is a worldwide effort to replace our wasteful, inefficient energy practices with a strategy for clean energy, energy efficiency, and conservation that Friedman calls Code Green.
In vivid, entertaining chapters, Friedman makes it clear that the green revolution we need is like no revolution the world has seen. It will be the biggest innovation project in history; it will be hard, not easy; and it will change everything, from what you put into your car to what you see on your electric bill. But the payoff will be more than just cleaner air. It will inspire us to summon all the intelligence, creativity, boldness and concern for the common good that are our greatest human resources.
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